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Paid Media Specialist

Robert Half

This is a Full-time position in Dallas, TX posted September 3, 2021.

Ref ID: 04010-9503062556

Classification: PPC Specialist/Paid Search

Compensation: DOE

Paid Media Specialist | Full-Time

The Paid Media Specialist will be responsible for ensuring paid media projects are successfully planned and executed while contributing to the growth of the company via paid media strategies. More specifically, you’ll get to:

  • Develop, execute, and optimize cutting-edge digital campaigns from conception to launch
  • Work cross-departmentally to align campaign strategies and goals across the organization
  • Provide ongoing actionable insights into campaign performance to relevant stakeholders
  • Define, measure, and evaluate relevant paid media KPIs
  • Build out media buys for various ad platforms and oversee the day-to-day execution of paid media
  • Oversee and manage overall paid media budget
  • Conduct in-depth keyword and website research, ad grouping and audience targeting
  • Maintain knowledge of industry best practices and new technologies

Job Requirements:

Paid Media Specialist | Full-Time

Candidate MUST have:

  • Bachelor’s degree in marketing, advertising, or related field
  • 3+ years’ experience in marketing with an emphasis on integrated or digital media
  • Experience running Google Ad campaigns and digital media campaigns in channels such Facebook, Instagram, LinkedIn, and analytics and reporting in Google Ads, Google Analytics, and Google Data Studio
  • Experience working in collaboration with client managers
  • Ability to work effectively in a cross-functional dynamic team environment

Apply online or connect with Bianca Antognelli on LinkedIn for more information!

Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half puts you in the best position to succeed by advocating on your behalf and promoting you to employers. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity – even on the go. Download the Robert Half app and get 1-tap apply, instant notifications for AI-matched jobs, and more.

Questions? Call your local office at 1.888.490.5565. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals. Visit https://roberthalf.gobenefits.net/ for more information.

© 2021 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (www.roberthalf.com/terms-of-use).

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